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Full admin dashboards, financial analytics, court calendars, AI-powered reports, and more. Here's what your club gets on day one.
Financial Analytics
Real-time revenue intelligence.
Know exactly how your club is performing. Revenue trends, breakdowns by source, member metrics, and court utilization — all in one view.
Total Revenue
$81,653
3.9%
Net Revenue
$70,170
3.3%
Lessons
386
4.2%
Active Members
85
MRR: $7,465.00
Court Utilization
54.3%
Revenue Trend
March 2026
Total Revenue
Net Revenue
Prior Total
Prior Net
Mar 01Mar 05Mar 10Mar 15Mar 20Mar 25Mar 30
Revenue by Source
$81,653
Total
Lessons (36.4%)
Reservations (29.7%)
Memberships (21.8%)
Tournaments (4.7%)
Other (7.5%)
Revenue Breakdown
| Category | Amount | % of Total |
|---|---|---|
Lessons | $29,702.00 | 36.4% |
Reservations | $24,220.00 | 29.7% |
Memberships | $17,815.00 | 21.8% |
Other | $6,093.00 | 7.5% |
Tournaments | $3,823.00 | 4.7% |
| Total | $81,653.00 | 100% |
Court Management
Visual court calendar.
See every court at a glance. Member bookings, leagues, open play, clinics, and blocked time — color-coded and easy to manage.
Time
Court 1
Court 2
Court 3
Court 4
Court 5
Court 6
7:00 AM
7:00 - 8:00 AM
Francesco
7:30 AM
7:30 - 9:00 AM
Sarah J.
8:00 AM
8:00 - 9:30 AM
Mike C.
8:00 - 9:00 AM
Beginner Clinic
8:00 - 9:00 AM
Beginner Clinic
8:30 AM
8:30 - 10:00 AM
David K.
9:00 AM
9:00 - 11:00 AM
Spring League
9:00 - 11:00 AM
Spring League
9:00 - 11:00 AM
Spring League
9:30 AM
9:30 - 11:00 AM
Lisa P.
9:30 - 11:00 AM
Tom B.
10:00 AM
10:00 - 11:00 AM
Maintenance
10:30 AM
11:00 AM
11:00 AM - 1:00 PM
Open Play
11:00 AM - 1:00 PM
Open Play
11:00 AM - 1:00 PM
Open Play
11:00 - 12:30 PM
Amy R.
11:00 - 12:30 PM
Chris W.
11:00 - 12:30 PM
Gino
11:30 AM
AI Intelligence
AI-powered financial analysis.
A comprehensive AI report generated from your club's real data — scored health assessment, insights with charts, revenue projections, marketing campaign ideas, and pricing recommendations.
AI Financial Analysis
National Pickleball Championship Center · Sep 2025 – Mar 2026
Premium Report
62
Score
This 20-court facility launched in December 2025 and rapidly scaled to $80K+ monthly gross revenue by January, generating $415K total across the period. Revenue is almost entirely member-driven with zero non-member bookings — a critical single-source dependency. Court utilization sits at 51.46% overall with peak hours hitting 78% while mornings remain near 0%.
Monthly Revenue Trend
$48K$80K$77K$36K
Court Utilization by Hour
Key Insights
High
Zero Non-Member Revenue
100% of revenue comes from members. $0 in guest court bookings, $0 in non-member open play, $0 in guest events. No external pipeline exists.
High
Morning Courts Completely Unused
0% utilization 6–9 AM across all 20 courts. At $28/hr avg, capturing 30% of morning slots = ~$20,000/month in new revenue.
Medium
Courts 1–4 Outperform by 35%
Top 4 courts average 65% utilization ($23K–$25K each) while Courts 5–20 average 48%. Bringing lower courts to 55% = $20K+ incremental revenue.
Medium
37 Lesson-Only Players Never Joined a League
Of 73 active players, 37 take lessons but don't play leagues. A "Skills Development Mini-League" could convert 50% = $3,960 per 6-week cycle.
Court Revenue (Top 4 vs Rest)
Event Revenue by Type
AI Marketing Campaign Ideas
Competitive Players Tournament Launch — "Prove It on the Court"
Est. $1,500–$1,740/event
Sunday morning round-robin tournament targeting 13 competitive members (56% avg win rate) who have never entered a club tournament. 32-player bracket, $40/player entry. Non-member rate $55 to drive membership conversion. Scalable to monthly = $18K–$21K/year.
Morning Court Revival — "Early Bird Pickleball Club"
Est. $1,875/month
Mon–Fri 8–10 AM drop-in open play on Courts 14–17 (lowest-performing). Non-members $15/session, members $30/mo morning add-on. Captures retirees and remote workers in the currently $0 revenue window. 6-month target: $11,250 in new revenue.
Friday Night Mixer Scale-Up — "Social Pickleball After Dark"
Est. $6,455/month
Expand from 30 to 40 attendees, raise pricing from $15 to $22/member ($30 non-member). Add coached warm-up + post-play social hour. Introduce $79/mo "Social Membership" tier. A 1,300% revenue increase from $450/mo to $6,455/mo.
Pricing Recommendations
Court Pricing (Dynamic)
Peak (5–6 PM)$38–42/hr
Shoulder (4 PM, 7 PM)$30–34/hr
Midday (11 AM–3 PM)$18–22/hr
Morning (6–10 AM)$12–15/hr
Non-member premium+40–60%
Event Pricing
Open Play ($5 →)$8–10
Friday Mixer ($15 →)$22
Tournament ($40 →)$50
Adv. Open Play ($10 →)$12–15
Lesson Pricing
Advanced Clinic ($15 →)$20
Private ($80 →)$90–100
5-Pack Private$350
Pro Clinic Season Pass$120/mo
Membership Tiers
Basic$59/mo
Active (2 events incl.)$99/mo
Elite (4 events + clinic)$149/mo
Social (4 Fri Mixers)$79/mo
Top Recommendations
1
Activate non-member drop-in and guest pass booking immediately
Enable non-member court reservations at member rate + 40%. Launch weekday morning open play for non-members. Target: 20+ non-member visits/week = $400–800/week from a currently $0 base.
2
Design a member referral program
$20 court credit for each new non-member who books 3+ sessions. First visit free for referred non-members (open play only). If 30% of 73 members participate = 22–47 new prospects.
3
Launch the club's first tournament
13 competitive players averaging 56% win rate have no tournament outlet. Single-day round-robin, $40/player, invite non-member partners at $55. Full 32-player field = $1,500+ per event.
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